RSE Recursos de Interés

NEGOCIOS EN LA BASE DE LA PIRÁMIDE

Vídeos sobre negocios inclusivos y base de la pirámide

Acerca de negocios inclusivos.

C.K. Prahalad presenta la Base de la Pirámide.

Microsoft entrevista a C.K. Prahalad 01 .

Microsoft entrevista a C.K. Prahalad 02 .

Artículos sobre negocios inclusivos y base dela pirámide

Social Enterprises in Europe: Recent Trends and future Development.s.

Strategies for the Bottom of the pyramid: Creating sustainable development”. C.K. Prahalad y Stuart. L. Hart

“The great Leap: Driving innovation from the Base of the Pyramid”.
Stuart L. Hart and Clayton M. Christensen.

“Reinventing strategies for emerging markets. Beyond the transnational model”.
Ted London y Stuart L. Hart.

Business Basics at the Base of the Pyramid, by Vikram Akula, Harvard Business Review

Dialing for Development, by David Lehr, Stanford Social Innovation Review

Developing Native Capability, by Stu Hart & Ted London, Stanford Social Innovation Review

Making Capitalism More Creative, by Bill Gates, Time Magazine

Redefining Corporate Social Responsibility, by Michael E. Porter, Mark R. Kramer, and Simon Zadek, Harvard Business Review

Strategy and Society, by Michael E. Porter and Mark R. Kramer, Harvard Business Review

Libros y guías

 ¿Pueden las empresas contribuir a los Objetivos de Desarrollo del Milenio? (pdf, 128 páginas)

 WBCSD: Negocios para el Desarrollo – Soluciones empresariales para apoyyar el logro de los Objetivos de Desarrollo del Milenio

Guía de Cooperación Internacional para el sector Privado: (Link: Para descargar la guía de Cooperación Internacional para el sector privado)

The Bottom Billion: Why the Poorest Countries are Failing and What Can Be Done About It, by Paul Collier

Creating a World without Poverty: Social Business and the Future of Capitalism, by Muhammad Yunus

The Power of Unreasonable People: How Social Entrepreneurs Create Markets That Change the World, by John Elkington and Pamela Hartigan

The 86% Solution: How To Succeed in The Biggest Market opportunity of The 21st Century, by Vijay Mahajan and Kamini Banga
Creating Value for All: Strategies for Doing Business with the Poor, by the Growing Inclusive Markets Initiative at UNDP

Casos prácticos y otros recursos

Acumen Fund: How to Make the Greatest Impact

Base of the Pyramid Protocol & How the Solae Company Tested it in IndiaCEMEX’s Patrimonio Hoy: At the Tipping Point?  

Cementing the Bottom of the Pyramid: A New Direction at CEMEX? 

Connecting the Rural Poor to the World: Grameen’s Village Phone in Bangladesh

Doing Business with the Poor: A Field Guide, World Business Council for Sustainable Development (WBCSD)

Doing Well By Doing Good: ‘Fair & Lovely’ Whitening Cream

Expanding the Playing Field: Nike’s World Shoe Project 

Farmacias Similares: Private and Public Health Care for the Base of the Pyramid in Mexico 

Grameen Danone Foods: A Social Business Enterprise

Growing Inclusive Markets Case Studies

IDEO – Design for Social Impact

SC Johnson’s CSR Initiatives – Testing the ‘Base of the Pyramid’ Protocol

Scojo Foundation: A Vision for Growth at the Base of the Pyramid 

Socially Responsible Distribution: Strategies for Reaching the Bottom of the Pyramid 

Strategic Innovation at the Base of the Pyramid 

The Mirage of Marketing to the Bottom of the Pyramid: How the Private Sector Can Help Alleviate Poverty 

Unilever in India – Rural Marketing Initiatives

Direcciones de interés

Red Global de Laboratorios sobre la Base de la Pirámide.

Next Billion.

World Business Council for Sustainable Development.

Inclusive Business.

Universidad de Michigan. Investigaciones sobre la Base de la Pirámide.UNDP. Growing Inclusive Business.